November 08, 2024
KNSPO x Lyssa Select - Paris Brand Event
On October 22, 2024, KNSPO successfully held our first event in Paris in collaboration with French partner, Lyssa Select. Between 30 and 40 influencers were invited to come discover the brand and immerse themselves in the world of KNSPO. During the event, guests were able to participate in several activities such as phone charm making, decorating a graffiti wall, a photo booth, and product testing with a bingo game to discover more about your skin type. We also had a fun cocktail and candy bar for people to enjoy throughout the evening.
The goal of our event was aimed at showcasing KNSPO’s values and brand inspirations, which is why we included a variety of artistic activities alongside a demo of our simplified 3-step routine. The evening was a wonderful time for guests to mingle with each other in an inclusive atmosphere where every attendee had the same passion (skincare). Lyssa Select also helped us to curate gift bags for each guest so they could go home with special KNSPO goodies. Some social media content was produced by various guests and Lyssa Select showcasing the amazing night and helped to raise awareness for KNSPO in the French market. Since the event, KNSPO has received lovely feedback on our products so far from those who attended and we can’t wait to host another event in Paris soon!
About KNSPO: KNSPO, the combination of K-Beauty and Inspiration, our mission is to inspire people to become the best version of themselves through the power of Korean skincare. With a passion for self-expression, we at KNSPO are building a brand that combines the best of Korean skincare with our love of art, design culture, and fashion. We believe that skin care should be more than just a functional necessity, it should be an art form, a ritual that is both enjoyable and effective. With that in mind we set out to provide consumers a refreshingly simple and effective alternative to the complicated routines on the market by developing easy-to-use products that are also designed to look just as beautiful on your bathroom counter or cabinet as your skin will look after using our products.
About Lyssa Select: Lyssa Select was started after founder Mélissa Jay took a trip to Seoul where she fell in love with Korean Culture and discovered skincare products that actually managed to tame her persistent acne. After years of working in HR for major luxury brands in France, she decided to combine her experience in luxury with her passion for effective skin care. According to Mélissa, at Lyssa Select, they work to highlight the importance of natural, organic, vegan, and halal products aiming to create a “space dedicated to skin well-being and the best of ‘clean’ Korean beauty”.
For media inquiries or more information, please contact:
Hannah Butler, Head of PR | hannah@knspo.com
Follow Us: Instagram & TikTok - @knspo_official
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